Entity DefinitionLogical Name : TouchPoint |
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Attribute | Description | Physical Name | Domain | Data Type | Foreign Key Table |
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TouchPointID (PK) | Token ID for a given touch point. | ID_TCH_PNT | Identity | integer | |
TouchPointName | The business name for a touch point | NM_TCH_PNT | DescriptionShort | varchar(255) | |
PhysicalDigitalCode | Indicates if this touch point is physical or digital. | CD_PHY_DGTL | Code | varchar(20) | |
ManagedTypeCode | Code that indicates if this touch point is managed by the retailer or not. | CD_MGD_TYP | Code | varchar(20) |
Parent Entity | Verb Phrase | Child Entity |
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TouchPoint | is used by | Channel |